Industry/Channel: Home Improvement Retail
Overview
CME has 50 years of experience in composite materials development and manufacturing and engaged us to deliver comprehensive in-store training for Bunnings team members. The training aimed to enhance staff knowledge of the CME Bellessi range and drive sales through improved product understanding.
Services Provided
- In-Store Training for Bunnings Team Members
The key challenge was ensuring that Bunnings team members gained a thorough understanding of CME products to effectively assist customers.
This required our trainers to possess in-depth knowledge and communicate it clearly and effectively.
Our highly experienced trainers conducted in-store sessions, focusing on the benefits and features of the CME Bellessi range.
The training was tailored to ensure team members could confidently explain the products to customers and offer recommendations based on individual needs.
After the training sessions, Bunnings team members were more confident in providing customer service and using their enhanced knowledge of the full range.
This led to a noticeable increase in sales, and CME has been highly impressed with the results.
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